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Ford To Unveil New Style, New Technology At Frankfurt Auto Show

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DEARBORN, MI — (WWJ) Ford will be taking a concept vehicle to next month’s Frankfurt Auto Show that’s aimed strictly at the European market, but filled with technology that’s meant for the entire world.

The S-MAX has been a popular 7-passenger small crossover vehicle.  The concept version will feature Ford’s new face, as well as a sleeker look for a vehicle that’s always been considered a style leader.

“What we’re actually doing is ratcheting up that sense of style even more,” says J. Mays, Ford’s Group Vice President of Global Design and Chief Creative Officer. Read more...